As we approach the inauguration of Donald Trump for his second term, the tech company Meta is making the news. Meta is famous for such products and services as Facebook, WhatsApp, Instagram, and Threads. The reason for the hullabaloo around Meta is because last week, Meta made a major announcement about how it will approach content moderation. You can read analysis from the Cato Institute about what the changes entail.
In response to the 2016 election, Zuckerberg hired fact-checkers to give users better information and combat misinformation. In reality, it ended up destroying more trust than it created because the fact-checkers were too politically biased, as Zuckerberg declared on The Joe Rogan Experience last week. In light of Meta's fact-checkers backfiring, Zuckerberg decided to replace fact-checkers with a Community Notes function similar to X (formerly Twitter).
Barring extreme exceptions, the Community Notes option allows user to flag posts and add notes to it rather than downright censorship. While imperfect, studies examining Community Notes has been shown to mitigate the spread of misinformation while still preserving freedom of speech. It beats the inconsistency and frequent biases (typically those Left-of-center) that come with fact-checkers.
I think this freedom of speech aspect of this policy change is important. Zuckerberg admitted that during the pandemic, the Biden administration would call to pressure Meta employees to suppress various COVID information that it deemed "misinformation." Given how off the mark the government was with providing accurate COVID-related information, a topic that I have covered extensively since the beginning of the pandemic, I can hardly blame people for feeling hoodwinked.
While I think in part it was a decision to curry favor with President-Elect Donald Trump, it was also a good business move.Why? Because for-profit businesses care about their bottom line. They are not in business for charity, but to maximize the amount of business they conduct. When market demands shift, businesses need to change with those demands if they want to remain in business. As Zuckerberg recognized, there has been a shift in demanding reliability, transparency, and freedom of speech.
Not only are they demanding greater freedom of speech, they are demanding an end to the Diversity, Equity, and Inclusion (DEI) insanity. That market trend would explain why Meta announced last week, a few days after the announcement about content moderation, that it would discontinue its DEI program.
I would argue that the trend against DEI started when the Supreme Court rightfully affirmed that the Fourteenth Amendment prohibits racial discrimination except in the most narrow of circumstances, which would include affirmative action. Since then, a number of major companies have discontinued or scaled back considerably their DEI initiatives, including Ford, Walmart, McDonald's, John Deere, and Toyota. I hardly blame these companies.
DEI perpetuates racism, not to mention that it is a narrow-minded worldview that harms people of all races. As a formidable study from Rutgers concluded last year, mainstream modern-day DEI initiatives unsurprisingly increase hostility, racial tensions, and left-winged authoritarianism. This sort of toxicity is bad for the workplace and bad for business, which is why I would surmise that Zuckerberg realized the extent to which people have had it with DEI, especially when he said that the election was a cultural tipping point for free expression.
The ones that are upset with Zuckerberg's decision are the ones that were happy with the censorship and DEI reigning supreme, mainly those on the Far Left who have loved controlling the narrative. They are upset because it is a potent sign that the people are fed up with Left-wing, woke authoritarianism and yearn to be free. Between the results of the 2024 elections and the increasing anti-woke sentiments, the Left is losing both its political power and cultural clout. Regardless of the reason for Meta's policy changes or how the political Left reacts to these cultural and political changes, I hope that we continue to see greater freedom of speech on social media instead of treating freedom of speech as something optional and conditional that can be swept aside when the government declares an emergency, much like it did during the pandemic.